With the endless amount of spam swirling around the internet, the subject line becomes one of the most important parts of the email. Afterall, each email is competing with every other email for my attention.
There are keywords like viagra, prescriptions, free, trial, etc that are immediate turn-offs that get deleted. But every now and then, [...]
Today, I stopped by my local Verizon Wireless store to check out the Motorola Droid. I will tell you that it looks better on paper and in pictures than it does in real life.
I then looked at the Blackberry Storm2 for comparison. While it looks really cool, it sings to a different tune that many [...]
A gift does not have to be big nor expensive and it must be given without any expectation of something given back in return.
Receiving a gift from someone, be it advice, an unexpected phone call, or even a small quarter can be powerful tool. It triggers those warm fuzzy feelings that makes us feel [...]
Today on Seth Godin’s blog, Seth posted a bit of a rant titled The End of Dumb Software. Seth brings up some great points about access Notes and the logic behind 2 am meetings. Perhaps it has become time for software to be a little more intelligent and user friendly. I am surprised that a [...]
Today I had the pleasure of seeing both sides of customer experience; the good and the bad.
First, the bad. I received a voicemail from the membership department of the gym I am a member of (Goleta Valley Athletic Club), announcing that I had won some free personal training sessions. I was stoked, especially after spending [...]
